LIFE OF A FITNESS SUPERSTAR

Main Title Design

For the YouTube sensation Caleb, we created a dynamic 1 minute sequence that follows his journey to Los Angeles to fulfill his dream of being a fitness pop star.. We greatly enhanced original footage from his live workout stage shows by turning the experience into a multi-million dollar mega pop concert by adding additional lighting effects together with surreal coloring, . To contrast the concert look, a simple yet glitzy design was created to introduce each member of his fitness team.